Business Resources
Marketing
Website
Squarespace Learning Community - Free community resources to help you jumpstart with Squarespace
Adding A Favicon Or Browser Icon (Squarespace) - The small icon that shows up in the browser
Go Daddy Webinars - Watch webinars and courses about building your website, sending marketing emails, and setting up an online store
Shopify Academy & Shopify Help Center - Essential education for the world of Shopify
20 Best Free Shopify Apps for Your Shopify Store
Hubspot's How to Build a Website: 2 Methods, 9 Easy Steps, & 35 Amazing Tips
Social media
Get your Business Started on Instagram
Tips for Improving Your Reach on Instagram
Create a Facebook Page for your business
Grow your Page audience and engagement on Facebook
TikTok for Business - tools and resources for businesses on TikTok
Canva is a free-to-use online graphic design tool used to create social media posts, presentations, posters, videos, logos, and more. They also have a Business Resources hub where you can learn from business success stories, in-depth industry guides, and product tips and tricks
15 Social Media Scheduling Tools - that will save time, streamline your work, and help you grow your social media presence
10 Link in Bio Tools - breaking down the top 10 link in bio tools in 2024 — including features and prices — so you can find your match and get the most out of your social media bios
Stock Photography/Video & Design
Unsplash - Beautiful, free images and photos that you can download and use for any project. Better than any royalty free or stock photos
Pexels - Free stock photos & videos you can use everywhere. Browse millions of high-quality royalty-free stock images & copyright-free pictures
Gratisography - Royalty-free HD stock photos and images
Pixabay - Find your perfect royalty-free image or video to download and use
Life of Pics - Free high-resolution photography
Reshot - Free Icons & Illustrations. Design freely with instant downloads and commercial licenses.
FreeImages - Get free pictures, templates, mockups, and graphic resources
Canva Photos - Free stock photos for personal and commercial use
Flaticon - Download Free Icons and Stickers for your projects
ISO Republic - Curation of high-resolution creative photos
Kaboom Pics - More than 20,000 unique photos in 1,500 collections
Coverr - stock videos that are free to download for commercial and non-commercial use
Mixkit - Free assets for your next video project
Blush - Create and customize illustrations with collections made by artists across the globe.
Place It - Free and paid mockup library online
Minimal Mockups - Free High-Quality Graphic Design Resources
Stocksy - stock, Photo, Video, and Illustration
Marketing Strategy
Hubspot Buyer Persona Building Tool - Create a buyer persona that your entire company can use to market, sell, and serve better
The Complete Guide to Google My Business
How To Improve Your Local Ranking On Google
How to Create a Customer Profile
The Marketing Funnel: What It Is & How It Works
How to Create a Customer Journey Map with Templates and Examples
How to Send a Press Release to Local Media: A Comprehensive Guide
Business Impact NW’s Events - Free & low-cost trainings covering a variety of topics from marketing to bookkeeping
Branding
Column Five’s Ultimate Guide to Create a Brand Identity
How to Create a Beautiful Moodboard - Canva’s guide to creating a mood board
Canva Colors - With Canva’s color palette generator, you can create color combinations in seconds
Canva Design School - Learn how to design with Canva. Thousands of tutorials on how to design like a pro, explore typography, design trends, color and more!
Coolors - Generate or browse beautiful color combinations for your designs
Happy Hues - Happy Hues is a color palette inspiration site that acts as a real-world example of how the colors could be used in your design projects
Mulzi Colors - Create Beautiful Color Schemes that works
Flux Academy's The Ultimate Guide To Choosing Fonts
Free font resources:
Google Fonts | Fontspace | Dafont | Velvetyne | Typewolf
AI
While we're not AI experts, here is a selection of tools that you can explore to see how AI might benefit your business:
Click-Ups 10 Best AI Tools for Startups & Small Businesses
Marketer Milk 22 best AI marketing tools to grow your business
WhatPlugInAI - Find Useful Custom GPTs For ChatGPT
COMMUNITY Resources
Mercatus Digital Marketing Program - supports historically disadvantaged business owners in establishing a strong digital marketing foundation. Priority is given to businesses that are referred through an Inclusive Business Resource Network Partner
MESO MarketLink - for businesses of all sizes and stages, with affordable, customized market research to help inform, position, and grow
Xcelerate Women - has a pool of trusted and talented business coaches and mentors on standby to help you navigate your way around some of the challenges that you face as you grow your business
SBDC Market Research Institute - provides customized research reports and market intelligence for established businesses that anticipate growth
Pro-bono Creative Services Grant - The Beauty Shop creative agency offers branding grants to non-profit organizations
Pop-Ups Please App - Portland-developed app offering to sync your calendar with the dates and times of short-lived markets, dinners and other types of intimate shopping events from local makers
Pacific NW Center for the Art Center for Design - fill out the form on this website to inquire about being a design client.
Multnomah Library resources
You must have a Library card to access these Resources. Multnomah County Library has agreements with many nearby library systems. Library systems in the free service area include: Multnomah County Library, Camas Public Library, Fort Vancouver Regional Library District (FVRL), Hood River County Library District, Libraries in Clackamas County (LINCC), and Washington County Cooperative.
Library Services (WCCLS)SimplyAnalytics - is a mapping application that lets users create professional-quality thematic maps for use in presentations, research reports, and business plans, using demographic, business, and marketing data for the United States
LinkedIn Learning for Libraries - is an online learning platform with courses in business, software, technology, and creative skills
Reference Solutions - Find information about businesses and people in the United States and Canada. Formerly known as "ReferenceUSA"
Mergent Intellect - Find directory information on public and private U.S. and international companies, including names and addresses of leaders
ABI/INFORM Collection - In-depth business coverage with information and articles about companies, products, executives, trends, and other related topics for the region, the nation, and the world